18/06/2018 podcastninja

5 Reasons Why Your Business Needs a Podcast

So many people are underestimating the podcast culture shift we are going through and how it can grow their business.

There are an enormous about of podcasters who make a living from their show. Their revenue model is generated from selling products, services, affiliate marketing, and donations.

If you can get attention through podcasting, it will give you the leverage to communicate anything you want. This is why your business needs a podcast:



The power of voice will allow you to genuinely speak to your listeners. Leads are much easier to create when you have a connection and have trust after providing such value.


The phrase “Your Network is You Networth” is true here if you’re thinking long term. Hosting a show can give you a chance to pick the brain of an influencer who inspires others in your space.


You can earn money through sponsorships, affiliate marketing, advertisements, donations, and most importantly by selling your own product and services. If you have nothing to off yet start with free others to help collect emails.


On your show, you can show off your knowledge and let others hear that you know exactly what you are talking about. You can be the go-to expert in your field and others will ask for advice or help more often.


Your brand and website will be discovered easier when you publish your podcast on iTunes, Google Play, YouTube, Spotify, etc. Create as much content as possible and post it everywhere!


PN17: John Lee Dumas on Making $200k a Month from Podcasting